Bell Media Buys Gusto TV

Bell Media recently announced that it is acquiring the Gusto brand to launch a new food-centric cooking and lifestyle network later this year.

The new network’s slate of programming will feature a variety of creative cooking and food programming along with programs centered around home design, fashion, travel, and lifestyle.

Gusto will also feature homegrown programming, all in 4K, as well as food and lifestyle series from around the globe. The new Gusto network will join Bell Media’s already-established specialty channel portfolio, which includes Bravo, E!, Animal Planet, and Investigation Discovery.

In addition to launching the new channel, Bell Media has also secured a production arrangement with industry veteran Chris Knight to supply exclusive programming for the network through Gusto Worldwide Media. This includes One World Kitchen, which is currently airing in more than 30 countries. One World Kitchen shines a spotlight on five global cuisines that are arguably just as “Canadian” as tourtière and poutine. The production commitment will allow Bell Media to grow Gusto’s roster of hit series with new original Canadian programming, all in 4K.

Bell Media will license Gusto Worldwide Media’s existing creative cooking and food series, including marquee original Canadian series:

    One World Kitchen: This series shines a spotlight on five global cuisines (Indian, Thai, Italian, South American, and Japanese) and features five passionate and Canadian cooks, each with a unique background and culinary expertise to share.

    A is for Apple: This series explores the world of food and ingredients by challenging chefs to create recipes based on letters of the alphabet

    Crate To Plate: This creative and entertaining series meets the people whose lives are shaped by the food that others grow, sell, and eat

    Fish the Dish: A playful and delicious 30-minute series following Chef Spencer Watts as he cooks up some of his favorite seafood dishes

Photo: Gusto
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