Destiny‘s latest, biggest expansion The Taken King is just around the corner, and if Bungie wants to win back those who may have grown disenchanted by the game, they’d do well to hire the minds behind its Japanese marketing campaign to take over its Western commercials.
Though we complain when a video game trailer features very little footage of the game itself, it’s difficult to find fault with this particular commercial, which focuses upon one particularly rabid Destiny fan (believing himself to be one of the game’s Guardians) accosting a couple of his friends in a laundromat.
With it featuring some very believable cosplay, the commercial almost had me interested in The Taken King for a second there, until I remembered just how poorly Bungie and Activision are treating day one players of the game such as myself. Still, it’s the sign of a truly batshit crazy ad that I almost forgot about my feud with the developer for a moment.
Check out the commercial below:
