We’re not quite into the guts of the 2016 presidential election, but we are eminently at the time where you will not be able to watch the news, listen to the radio or enjoy a stroll down a downtown street without being inundated with election propaganda. So let’s focus on a different kind of primary.
This series will be dedicated to one traditional color, and we’re kicking it off with red. Make a statement and layer on more than one piece in the chosen hue. What was formerly frowned upon (“matching”) is back in, and stacking on the gear all in one color – or different shades of the same color – makes an obvious but understated statement.
The Primaries: Red
Take a break from the presidential debates to focus on a different kind of primary (color that is).
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Adidas Soccer Tiro Hoodie
Get some coverage in this tech sweatshirt by Adidas. The Soccer Trio Hoodie, $60, wicks sweat with advanced climalite® fabric.
Photo credit: Adidas
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Dakine Home Grown 16w
We don't know exactly what Dakine is growing but we like it. The Home Grown 16w, $22, comes pre-shrunk and reactive dyed.
Photo credit: Dakine
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Element Arnold Shirt
Like Waldo but better. Element Arnold Shirt, $32.
Photo Credit: Element
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Nixon Mini Blaster
This resilient little speaker will look good mounted on your bike, parked on your cooler or dangling from your wrist. The Nixon Mini Blaster, $100. It's totally wireless (bluetooth connectivity) & has long battery life.
Photo Credit: Nixon
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Trunks San-O Short
Just like your dad's but better. Good ol' fashioned trunks, in a traditional color, by a new brand on the block. Trunks San-O Short, $48, in Cherrypop.
Photo Credit: Trunks Surf & Swim Co.
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Volcom Delphi Shoes
Comfortable, stylish and in a color called 'blood red'. Fitting. Volcom Delphi, $68.
Photo Credit: Volcom
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Herschel Toby Cap
This 6-panel has a red-on-red featured 3D 'h', as the new namesake logo for this cult favorite label. Herschel Toby Cap, $29.99
Photo Credit: Herschel Supply Company
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Topman Slub Tie & Washed Short Sleeve Shirt
Integrate this primary into your worklife with the Topman Red Tonic Slub Tie, $20, & Washed Red Short Sleeve Casual Twill Shirt, 45.
Photo Credit: Topman
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Gap Lived-in Slim Khaki
100% cotton makes for a great worn in feel. With a versatile cut and cloth, and an unexpected color, the Lived-in Slim Khaki pant, $59.95, by Gap, will be a new wardrobe staple.
Photo Credit: Gap
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Knockaround Red Monochrome Classic Premiums
Wear your sunglasses at night proudly in these Red Monochrome Classic Premiums, $14, by Knockaround.
Photo Credit: Knockaround
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Fjall Raven Rucksack No 21 Large
Pack up all your crimson swag in the Fjall Ravel Rucksack No 21 Large, $225
Photo Credit: Fjall Ravel